


Finally, a BPO that gets edge case validation. Hugo's experts identified critical failure modes that Scale's crowdsourced approach completely missed.

We've been working with Hugo for years—they're incredibly proactive and adaptive, always delivering quality results even with our last-minute requests and changing requirements.



Hugo felt like an extension of our team. They ramped up fast, tackled complex model evaluations with precision, and gave real-time feedback across multiple channels. Out of five vendors, they were the best.

Our Hugo team is amazing and our partnership has helped us improve programs in a meaningful way.


Why Leading AI Companies Are Switching From Scale to Hugo
Truly Independent — No Conflicts of Interest
Hugo is 100% independently owned. Your data, models, and product roadmap stay secure, private, and fully under your control.
Specialized in High-Judgment AI Workflows
Hugo excels in complex workflows that platforms can’t handle — including RLHF, multimodal red-teaming, alignment tasks, failure mode analysis, and reasoning-based evals.
Supervised Teams, Not Gig Workers
Unlike crowdsourcing models that rely on individual QA, Hugo deploys managed teams robust internal controls and domain experts overseeing every stage. That means faster feedback loops, better consistency, and guaranteed delivery quality.
Flexible, Reliable, and Built for the Long Term
We support agile startups and innovative tech titans alike — delivering enterprise-grade quality, tailored service models, and market-leading rates. 93% of pilots convert to long-term partnerships, and 97% of clients stay with us.
Stories
Driving Innovation through operational excellence.
Jason T. Director, Meta Read the Case StudyMeta had a challenging goal: to deploy their LLM in a production environment as swiftly as possible. This required teams capable of processing massive volumes of data, tackling complex technical challenges, and feeding their models with superior responses to prompts.![]()
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Michael C. Head of Consumer Goods, Amazon Read the InterviewGenerative AI is redefining the landscape of the Consumer Goods industry, offering innovative ways to engage with customers and personalize their experiences. Michael Connor, a seasoned expert in AI solutions, shares his insights on how generative AI is reshaping the industry.![]()
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Michelle Z. ML Lead, Google Read the Case StudyHugo’s commitment to inclusion and execution were game-changing. The project was delivered ahead of schedule and on budget. This data will help us unlock new innovations that serve and empower more people.”![]()
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Stories
Driving Innovation through operational excellence.
The Hugo Difference
Built by Experts. Backed by Precision.
93% Customer Satisfaction & NPS of 71 (2024)
99% First batch client acceptance rate
Rapid Scaling & Deployment (24 hour Notice Period)
ISO & PCI-DSS Compliant Security Infrastructure
Get models to market 5x faster
100% College Graduates & 64% STEM
Awards & Recognition
Globally recognized as the #1 Specialty BPO for Artificial Intelligence, trusted by industry leaders including Meta, Google, OpenAI, TikTok, Ferrari and more to deliver exceptional AI data services and complex model development support.
Perfect for:
Global Enterprise AI Teams
Our multilingual experts (30+ languages) excel at high-ambiguity workflows requiring cultural nuance and human judgment.
Rapid Prototyping Teams
Testing new AI concepts with tight deadlines? We deploy expert teams in 24-48 hours and scale up or down based on your needs.
Specialized AI Applications
Training vision models, AR/VR systems, conversational AI, or content moderation systems? Our experts handle complex visual annotation, dialogue evaluation, policy enforcement, and cultural nuance across multimodal AI projects.
Ready to Switch?
We Make it Easy.
Start with a small batch to see the quality difference firsthand—no long-term commitment.
FAQs
Hugo provides 4,000+ full-time AI experts (64% STEM graduates) versus Scale’s crowdsourced gig workers. We excel at complex, high-ambiguity AI workflows like RLHF, red-teaming, and AI alignment that require consistent expertise and rapid iteration. Plus, we’re 100% independent.
We maintain a 99% first batch acceptance rate through full-time expert teams, rigorous quality assurance processes, and industry-leading retention that ensures knowledge continuity. Our specialists become domain experts in your specific use cases.
Our full-time workforce undergoes specialized training in AI ethics and safety protocols. We have experience with content moderation, policy enforcement, and the nuanced judgment required for responsible AI development.
Yes. We help companies improve AI-driven features that increase user engagement and revenue—from better recommendation algorithms to enhanced content moderation that builds user trust and platform safety.
We’re trusted by leading AI research organizations for our expertise in constitutional AI, safety evaluation, and red-teaming. Our teams understand the experimental nature of cutting-edge AI research and adapt quickly to new methodologies.
Our specialists excel at dialogue evaluation, intent labeling, natural conversation flows, and voice data annotation. We support the complex NLP requirements for intelligent voice interfaces and multilingual assistant development.
Yes. We handle product image annotation, review analysis, recommendation system optimization, and the diverse AI tasks required for integrated digital ecosystems that drive sales and user engagement.
We can deploy expert teams in less than 1 week, sometimes within 24 hours. Our proven track record includes scaling from 50 to 1,500+ experts for a single client over 2 years while maintaining quality.
Our full-time workforce provides the flexibility to adapt quickly to new requirements, experimental setups, and evolving project needs. We’re not locked into rigid platform workflows like traditional providers.
Yes. We’ve successfully managed everything from small research pilots to enterprise deployments with thousands of experts. Our scalable infrastructure grows with your needs while maintaining consistent quality.
Contact us for a free AI capability assessment. We’ll evaluate your current workflows, identify improvement opportunities, and create a custom pilot program. Most clients see results within the first batch of work.
No. Hugo is a fully managed service—we handle everything. Each project includes dedicated team leads, quality assurance specialists, learning & development coaches, and project managers. You get expert results without the operational overhead of managing a distributed workforce.
Unlike Scale AI’s self-service platform where you manage workers and quality yourself, Hugo provides white-glove service. We proactively monitor performance, provide recommendations before you ask, conduct regular strategy sessions, and continuously optimize your workflows based on our expertise across similar projects.
We assign dedicated account teams who become extensions of your organization. This includes regular check-ins, proactive process improvements, performance analytics, and strategic recommendations. Our teams often identify optimization opportunities and edge cases before clients realize they need them.
Our learning & development teams continuously train specialists on your evolving requirements. We track performance metrics, conduct post-project reviews, and implement process improvements. Most importantly, we bring insights from working with industry leaders to benefit your specific use case.
Our no-obligation pilot lets you experience Hugo’s capabilities risk-free. We start with a consultation to understand your AI objectives, then design a custom pilot with 100-500 data points relevant to your use case. Within 1-2 weeks, you receive completed work plus detailed quality metrics, process documentation, and strategic recommendations. There’s no cost and no commitment—just proof of our expertise and approach.
Your free pilot includes: dedicated project manager and team lead, custom workflow design, expert annotation team deployment, comprehensive quality assurance, detailed performance analytics, and a strategic roadmap for scaling. You also receive insights from our work with similar industry leaders and recommendations for optimizing your AI development process.
Most pilots complete within 1-2 weeks depending on complexity. After delivery, we conduct a results review session where you can evaluate quality, discuss findings, and explore scaling options. Nearly 100% of our pilots convert to ongoing partnerships because clients immediately see the quality difference and strategic value Hugo provides versus traditional platforms.